摘 要:
广告作品的构成在分类上满足了著作权法要求的作品特征。但是。即使面对比较严重的广告作品侵权现象,由于目前著作权法对作品的保护期限较长,而且广告作品具有不同于其他作品的创作激励,使对广告作品提供严格的著作权保护可能是非效率的。[著者文摘]
文章出处:
《求是学刊》-2007年34卷5期 -72-77页
Seeking Truth
分 类 号:
文献标识码:
A
文章编号:
1000-7504(2007)05-0072-06
Analysis on the Protection of Advertising Works by Copyright Law
LIU Bo , ZHAO Xue-gang (1.Law School,Chongqing University, Chongqing 400045; 2.Law School, Southwest University, Chongqing 400715 China)
Abstract:
The component of the advertising work satisfies the works requirement by classification in the Copyright Law. But, even if facing the serious infringement on the copyright of the advertising works, maybe it is inefficient for us to give strict copyright protection, because the period of copyright protection to works is too long, and the creative incentive of advertising works is different from that of the other work.[著者文摘]
Key words:
advertising works; copyright; antinomy; incentive
收稿日期: 2007-05-28

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