学术
摘 要:
文化时代的来临，推动着意识形态的知识内涵日益从精英化转向大众化，进行反映大众精神的知识叙述，这在一定程度上打破了文化等级秩序，唤起了大众的文化热情。同时，文化实践的全球化推动着意识形态的价值取向日益超越特殊性，以一种更具普遍性的利益追求，协调人与自然、社会及自身的关系。与此相伴随，这种大众化的、普遍性的意识形态在实践方式上不再是主要依靠强力灌输，而是试图让大众根据自身的要求进行自主性选择。意识形态的当代转向，要求当代中国意识形态的文化创新，高扬文化自觉，提升意识形态的文化意义，使其进一步以理论的彻底性赢得人心。[著者文摘]
文章出处:
《南京师大学报：社会科学版》-2008年1期 -19-24页
栏目信息:
分 类 号:
文献标识码:
A
文章编号:
1001-4608（2008）01-0019-06
On Contemporary Turn of Ideology
YANG Wen-hua
Abstract:
The advent of culture age motivates a transition of knowledge intension of ideology from elites to populace, making it reflect spirits of everyman, which breaks the old cultural order, and awakes people＇s passion for culture. In the meantime, the globalization of cultural practices motivates a change of the direction of value of ideology from particularity to generality, with the end of harmonizing the relationship between human and nature, human and society, and human themselves. Accordingly, the practical method of ideology of this type is not mainly by force, but by letting people select actively according to their own needs. Contemporary turn of ideology requires cultural innovation, highly cultural consciousness, and abundant cultural significance of ideology in China, which will make it win people＇s heart by theoretic force.[著者文摘]
Key words:
ideology; knowledge intension; direction of value ; practical method
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