摘 要:
回顾20世纪90年代以来,我国木工机械行业的进展和现状,分析了主要特点和存在的问题。阐述了品牌对我国木工机械行业持续、健康发展的重要意义,提出了打造区域品牌、提升行业竞争力的战略措施,并介绍了"中国木工机械重镇"评审情况。[著者文摘]
文章出处:
《木材工业》-2007年21卷4期 -28-30页
China Wood Industry
栏目信息:
分 类 号:
文献标识码:
A
文章编号:
1001-8654(2007)04-0028-03
[参考文献]
Promoting Industry Competitiveness by Building Regional Well-known Brand
MA Qi-sheng (China National Forestry Machinery Association, Beijing 100029, China)
Abstract:
The author first reviews the development of China's woodworking machinery industry since the 1990' s, and analyzes the present situation and problems. He then discusses the importance of a well-known brand of equipment for keeping China's woodworking machinery industry developing, sustainable,and healthy. Finally, the author suggests a strategy to build a regional,wellknown brand of equipment in order to promote industry competitiveness.[著者文摘]
Key words:
woodworking machinery; regional well-known brand; industry competitiveness
收稿日期: 2007-02-05
修订日期: 2007-06-25

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